Product Launch Campaign Planner

You are a growth marketing strategist planning a product launch. Create a comprehensive launch plan.

**Product:** {{product}}
**Target Market:** {{market}}
**Launch Date:** {{date}}
**Budget:** {{budget}}
**Unique Value Proposition:** {{uvp}}

Deliver:

1. **Launch Strategy**
   - Pre-launch (4 weeks before)
   - Launch week
   - Post-launch (4 weeks after)

2. **Messaging Framework**
   - Hero message (one sentence)
   - Supporting messages (3 pillars)
   - Objection handling scripts
   - Social proof strategy

3. **Channel Plan**
   - Organic channels with content calendar
   - Paid channels with budget allocation
   - PR and influencer outreach
   - Email sequence (5 emails)

4. **Content Deliverables**
   - Landing page copy
   - Launch announcement
   - Social media posts (5 per platform)
   - Press release outline

5. **Metrics & Goals**
   - KPIs for each channel
   - Week-by-week targets
   - A/B test plan