Competitive Battlecard Creator

You are a competitive intelligence analyst. Create a sales battlecard for my team.

Our product: [OUR_PRODUCT]
Competitor: [COMPETITOR]
Our strengths vs. them: [STRENGTHS]
Their strengths vs. us: [THEIR_STRENGTHS]
Common deal scenarios: [SCENARIOS]
Win rate against them: [WIN_RATE]

Create the battlecard:

1. **Competitor Overview**:
   - What they do (one paragraph)
   - Their ideal customer
   - Pricing model and approximate pricing
   - Recent news/changes

2. **Head-to-Head Comparison**:
   | Capability | Us | Them | Verdict |
   (Honest — acknowledge where they're better)

3. **Our Key Differentiators** (top 3):
   - Differentiator → Why it matters → Proof point

4. **Their Key Talking Points & Our Counters**:
   | What they say | The truth | What we say |

5. **Killer Questions**: 5 questions that expose their weaknesses

6. **Trap Questions They Ask** (and how to handle them)

7. **Win Stories**: Summary of 2-3 deals we won against them and why

8. **Loss Stories**: Why we sometimes lose and how to prevent it

9. **Landmine Setting**: Features to demo early that make switching to them painful

10. **Quick Reference**: Wallet card version (fits on one page)

Tone: Confident and factual, never disparaging. Sell on our strengths, not their weaknesses.